Our Mission & Core Values
Our mission is to make every purchase rewarding. Whether you’re buying your morning coffee, going out to eat, shopping for groceries, or paying for your vacations, we’re expanding the opportunities for people to discover and save on where to eat, places to go and things to do.
What We Do
Advertising has been ripe for disruption for decades. Mobile and card-linked offer technology has turned advertising on its head.
Through our vision to make advertising better – less intrusive, more effective, and more rewarding – we connect brands and retailers directly to consumers, cost-effectively driving customers in-store and online to spend more, spend more often and refer friends.
Our Core Values
The acronym ‘HIFIVES’ is our central unifying set of values and describes our company’s unique personality and performance objectives. It serves as our company compass, team mantra, and decision-making checklist for everything from product development to hiring.
We are passionate about creating exceptional products. Quality comes first, in everything we do. We are building something truly special and lasting, so good is never enough. Continuous improvement is essential to our success.
We have the courage and conviction to follow our own path. We think big but remain nimble and agile in our actions. Innovation stems from the conviction that there is always a better way. We encourage original, independent thinking while keeping an open mind when addressing opportunities and challenges.
We create an environment that celebrates everything we stand for – to lighten and enlighten. Enthusiasm and a positive attitude create a spirited and productive environment that is fun and rewarding.
Integrity is about building trust and respect. It bonds each of us, especially when faced with challenging circumstances. We encourage our team to be themselves and to treat each other, our customers, and our partners with care and respect.
We create long-term relationships by consistently delivering value. As we bring new ideas to life they should not only be profitable, they must provide an advantage and benefit in making people’s lives better, easier or more enjoyable.
We increase the strength of individuals and communities by empowering people with the opportunities and resources needed to succeed. We encourage independent thinking, risk-taking and follow through to increase desired outcomes.
We welcome diversity in ideas, opinions, and points of view. We are collaborative and work with a shared sense of ownership. Our connectedness makes us happier, more creative, and more productive.